Inmobi
Senior Manager - Product Marketing – Ads Representation Business
Bangalore
Company's own board3–5 yrs
First seen Sep 4 · seen live today · from Inmobi's own Greenhouse board
Skills mentioned
gonodemachine learning
The posting, as published
<div class="content-intro"><p></p>
<p><strong>InMobi Advertising</strong> is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact.</p>
<p>Through <strong>Glance AI,</strong> we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide.</p>
<p>Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond.</p>
<p>At<strong> InMobi Advertising</strong>, you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit <a id="menur1hur" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" href="http://www.inmobi.com/" target="_blank">www.inmobi.com</a></p>
<p></p></div><p><strong>Senior Manager - Product Marketing – Ads Representation Business</strong></p>
<p data-path-to-node="4">About the Role</p>
<p data-path-to-node="4">As the <strong data-path-to-node="4" data-index-in-node="7">Senior Manager - Product Marketing for the Ads Representation Business</strong>, you will drive the commercial success, market positioning, and scalable growth of Microsoft Advertising’s portfolio across represented regions. This is a highly strategic, B2B-focused role centered on building robust <strong data-path-to-node="4" data-index-in-node="296">Go-To-Market (GTM) strategies</strong>, orchestrating <strong data-path-to-node="4" data-index-in-node="341">sales enablement</strong>, and crafting sophisticated <strong data-path-to-node="4" data-index-in-node="386">client solutioning frameworks</strong>.</p>
<p><strong>Position Overview</strong></p>
<p>We are looking for a seasoned and dynamic product marketer to head the marketing efforts for our strategic Microsoft Ads partnership. InMobi represents and resells Microsoft Ads to advertisers across multiple regions globally. This role will serve as the lead PMM position for this entire global business line.</p>
<p>As the lead PMM, you will be the definitive thought leader and go-to-market (GTM) plan owner for the partnership. You will be the face of InMobi’s marketing efforts for this business, both internally within the InMobi organization and externally to our market of advertisers and agencies, and senior Microsoft stakeholders.</p>
<p>The ideal candidate will deeply understand the search advertising ecosystem, lead with market insights, and partner closely with our sales teams to produce best-in-class sales enablement collateral that drives revenue. Furthermore, you will act as the critical hub for this business, collaborating closely with centralized marketing execution teams (for example, events, social, PR, web) to bring your GTM strategies to life across various channels.</p>
<p><strong>What are we looking for?</strong></p>
<p>Experience:</p>
<ul class="_5a1591c9 _5cc02ab6">
<li>8+ years of work experience, with 3-5 years dedicated to product marketing, partner marketing, or agency representation in the AdTech/MarTech industry.</li>
<li>In-depth understanding of digital advertising, with a strong expertise in the search advertising ecosystem (experience directly with Microsoft Ads is a massive plus)</li>
</ul>
<p>Strategic Thinking and Execution</p>
<ul class="_5a1591c9 _5cc02ab6">
<li>Act as the definitive thought leader and end-to-end GTM marketing plan owner for the Microsoft Ads representation business across the EMEA, IN and SEA regions</li>
<li>Gather and synthesize customer feedback, market trends, and competitive intelligence to identify regional market gaps, and evolving advertiser needs</li>
<li>Equip and enable the sales organization with best-in-class insights, competitive intelligence, and high-impact sales collateral to accelerate revenue growth and win market share</li>
<li>Champion the representation business model and drive the narrative for the overall partnership ensuring resonance both internally within InMobi and externally with key partners</li>
<li>Collaborate seamlessly with centralized marketing execution teams to deliver on channel-specific campaigns, including industry events, social media, webinars, and PR</li>
<li>Communication and Content Development</li>
<li>Exceptional verbal and written communication skills, with the ability to craft compelling, customer-centric narratives tailored to advertisers and agencies</li>
<li>Proven ability to produce high-quality content across diverse formats, including blogs, narrative decks, reports, whitepapers, customer success stories, thought leadership articles, and website or external platform content</li>
<li>Skilled in designing visually impressive, story-driven presentations for customer, sales, and leadership audiences, ensuring clarity, impact, and strong visual storytelling</li>
<li>Excellent presentation and delivery skills, with the confidence to engage, influence, and captivate diverse internal and external audiences</li>
</ul>
<p>Collaboration and Teamwork</p>
<ul class="_5a1591c9 _5cc02ab6">
<li>Ability to lead and collaborate heavily across cross-functional and matrixed teams, including Sales, Account Management, centralized Marketing functions, external Microsoft and advertiser stakeholders</li>
<li>Demonstrated ability to effectively influence decision-making without direct authority and collaborate across global teams</li>
</ul>
<p>Leadership and Mentoring</p>
<ul class="_5a1591c9 _5cc02ab6">
<li>Proven leadership in managing ad-hoc and long-term projects, ensuring quality and timely delivery</li>
<li>Skilled at mentoring and coaching broader marketing and sales teams, driving them to achieve their highest potential</li>
</ul>
<p>Analytical and Problem-Solving Skills</p>
<ul class="_5a1591c9 _5cc02ab6">
<li>Strong analytical and conceptual thinking skills, with a track record of translating complex advertising data into clear, actionable insights</li>
<li>Ability to solve complex challenges and deliver innovative solutions</li>
</ul>
<p>Project Management and Organizational Skills</p>
<ul class="_5a1591c9 _5cc02ab6">
<li>Adept at managing multiple projects and deadlines, with a proactive approach to addressing potential delays</li>
<li>Strong understanding of project management metrics to track progress and measure impact effectively</li>
</ul>
<p>Cultural and Interpersonal Skills</p>
<ul class="_5a1591c9 _5cc02ab6">
<li>Excellent interpersonal skills, with the ability to work across diverse cultural teams</li>
<li>Proven ability to build and sustain