Director - Marketing

<div class="content-intro"><p></p> <p><strong>InMobi Advertising</strong>&nbsp;is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact.</p> <p>Through <strong>Glance AI,</strong>&nbsp;we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery.&nbsp; Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences.&nbsp;With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide.</p> <p>Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond.</p> <p>At<strong>&nbsp;InMobi Advertising</strong>, you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit <a id="menur1hur" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" href="http://www.inmobi.com/" target="_blank">www.inmobi.com</a></p> <p></p></div><hr> <p class="font-claude-response-body break-words whitespace-normal"><strong>Overview of the Role:</strong></p> <p class="font-claude-response-body break-words whitespace-normal">InMobi is looking for a dynamic, strategic, and results-driven Director of Marketing to lead our end-to-end B2B marketing strategy across the US and EMEA markets. In this high-impact role, you will own the full marketing engine — spanning brand, content, events, social, paid programs, partnerships, and sales enablement — driving awareness, market excitement, and high-quality demand generation that directly fuels pipeline growth and incremental revenue.</p> <p class="font-claude-response-body break-words whitespace-normal">Reporting to and partnering closely with the VP, Global Enterprise Marketing, you will translate InMobi's high-level brand vision into a cohesive, multi-channel marketing strategy that solidifies our leadership position at the intersection of technology, commerce, and digital advertising. Whether shaping the narrative around our programmatic advertising capabilities or our rapidly emerging agentic commerce category, this role sits at the forefront of how InMobi and Glance show up in the market, and the impact will be felt across the organization from day one.</p> <hr> <p class="font-claude-response-body break-words whitespace-normal"><strong>The Impact You'll Make:</strong></p> <p class="font-claude-response-body break-words whitespace-normal"><span style="text-decoration: underline;">Strategic Leadership</span></p> <ul class="[li_&amp;]:mb-0 [li_&amp;]:mt-1 [li_&amp;]:gap-1 [&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3"> <li class="font-claude-response-body whitespace-normal break-words pl-2">Define and execute the holistic B2B marketing strategy for InMobi Group across global priority markets, ensuring alignment with business objectives and regional priorities across US and EMEA.</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Translate the enterprise brand narrative into bold, actionable, integrated marketing programs that drive upper funnel awareness and lower funnel results.</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Serve as a strategic thought partner to senior leadership, collaborating cross-functionally with Product Marketing, Sales, Regional GTM, Comms, and leadership teams to ensure alignment and execution excellence.</li> </ul> <p class="font-claude-response-body break-words whitespace-normal"><span style="text-decoration: underline;">Brand &amp; Messaging</span></p> <ul class="[li_&amp;]:mb-0 [li_&amp;]:mt-1 [li_&amp;]:gap-1 [&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3"> <li class="font-claude-response-body whitespace-normal break-words pl-2">Lead enterprise brand strategy, positioning, differentiation, and storytelling for InMobi Group's suite of offerings — building narratives that reinforce our leadership across both the programmatic advertising ecosystem and the emerging agentic commerce category.</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Ensure a consistent, compelling, and differentiated brand presence across all channels and markets globally.</li> </ul> <p class="font-claude-response-body break-words whitespace-normal"><span style="text-decoration: underline;">Integrated Campaigns &amp; Demand Generation</span></p> <ul class="[li_&amp;]:mb-0 [li_&amp;]:mt-1 [li_&amp;]:gap-1 [&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3"> <li class="font-claude-response-body whitespace-normal break-words pl-2">Architect and execute multi-channel B2B campaign strategies across paid, organic, content-led, social, and partner-led channels to generate high-quality MQLs and accelerate pipeline.</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Optimize messaging, targeting, and channel mix to maximize demand creation and continuously improve funnel efficiency across the US and EMEA.</li> </ul> <p class="font-claude-response-body break-words whitespace-normal"><span style="text-decoration: underline;">Content Marketing</span></p> <ul class="[li_&amp;]:mb-0 [li_&amp;]:mt-1 [li_&amp;]:gap-1 [&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3"> <li class="font-claude-response-body whitespace-normal break-words pl-2">Oversee the creation of thought leadership, customer stories, solution content, industry POVs, product updates, whitepapers, newsletters, and narrative assets that educate, inspire, and convert.</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Build a scalable content engine that supports both brand storytelling and sales enablement across the full buyer journey.</li> </ul> <p class="font-claude-response-body break-words whitespace-normal"><span style="text-decoration: underline;">Events &amp; Experiences</span></p> <ul class="[li_&amp;]:mb-0 [li_&amp;]:mt-1 [li_&amp;]:gap-1 [&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3"> <li class="font-claude-response-body whitespace-normal break-words pl-2">Own and evolve the global events strategy, including marquee industry conferences, bespoke customer and CXO programs, webinars, and branded experiences that deepen relationships and elevate brand perception.</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Ensure all event creative and content support pipeline goals and reinforce InMobi Group's m